The Game-changing Super Bowl ad that defined creative marketing

“What I (and I think everyone who bought [the Macintosh] in the early days) fell in love with was not the machine itself, which was ridiculously slow and underpowered, but a romantic idea of the machine…” – Science-fiction writer Douglas Adams via Fast Company ___ Tech fanatics, futurists, and Apple converts from around the world […]

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Andy Nulman: Growing wings

Andy Nulman, President of Just For Laughs, Spoke at C2MTL on Thursday, May 23, 2013. Just For Laughs is an international comedy festival held every July in Montréal.  __ Afin de respecter la vision des auteurs, les textes de ce blogue sont publiés dans leur langue d’origine. So as to remain true to the author’s intent, […]

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“Let’s not forget the people behind the tweets, the likes and the sharing in social media…”

“We have to remember that there are people behind the tweets, behind the likes and the sharing of social media content…” – Viviana de Loera, Social Media architect at C2MTL “We have some really good online connectivity today, but what’s now out of balance a little bit is the people-to-people [connection].” – Beverly Macy ___ […]

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Est-ce que j’ai pensé à mes alternatives, si Archimède ne répond pas?

Est-ce que j’ai pensé à mes alternatives, si Archimède ne répond pas? Question que nous nous posons dans « Le Guide des Esprits Insatiables. » Les participants à l’espace Eurêka de CES 2014 ont peut-être trouvé. Cette manifestation off-CES regroupe des startwww.c2montreal.comps mettant de l’avant des produits électroniques de tout acabit; un espace de diffusion pour certaines entreprises en démarrage […]

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…do I have a Plan B?

A noteworthy reference to guide your reflection on question No.1 from “The Guide for Inquiring Minds”: IF MY NEWTON MOMENT NEVER COMES, DO I HAVE A PLAN B? ___ “Business has the power to make the world better, but it needs a Plan B – one that considers people, the planet and profit.” –  Richard […]

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Living in the future

Have you ever told yourself: “I’d love to start my own business… if only I had a great idea”? Finding an idea is a commonly cited hurdle to starting a business. Entrepreneur and investor Paul Graham wrote How to Get Startup Ideas, an interesting essay that suggests that there are many ways to find startup ideas, […]

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Michael Reha

Dans le cadre de nos portraits d’affaires, nous avons posé quelques questions à Michael Reha, Fondateur, Président et PDG de Newad. Tous les matins…  Je me lève, je déjeune. Je me dis que je devrais aller plus souvent au gym et moins regarder mes courriels. J’apporte toujours… plusieurs cartes de crédit. Pleines. L’environnement qui m’inspire le […]

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On optimizing our creative pursuits: “The 5 a.m. Principle”

Guest post by Hacker, photographer and CEO of Valet.io  / Columbia dropout, Ben Drucker. “Getting up early makes me more creative, but you don’t need to wake up early to take advantage.” I started working on a habit in September that to most people seems to border on masochistic: I get up every weekday at or before […]

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Marie Saint-Pierre

C2MTL: Jouez-vous au travail? Marie Saint-Pierre: « Les jeux de matière, les jeux des proportions et des volumes… Le jeu a toujours été au coeur de mes activités. C’est d’ailleurs à travers lui que je trouve mon équilibre. » C2MTL: Votre collaboration de rêve? Marie Saint-Pierre: « Ma collaboration de rêve : travailler sur une collection de pièces de […]

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Robots, data, and experiences: A glimpse Into the future of computing

    Steve Brown offers a glimpse into some of the disruptive technology capabilities we should expect in the coming decade, explore some potential business opportunities these may present, and seeds initial discussion on the cultural implications that the accelerating pace of technological change poses for us all. “Do you want to know why I […]

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