Make some of your own

« Creative Confidence: Unleashing the Creative Potential Within Us All » (2013) by IDEO founder and Stanford d.school creator David Kelley and his brother and IDEO partner Tom Kelley. Book review by Francis Gosselin The brothers Kelley are famous the world over. In the fields of innovation, creativity and design, their contributions, both in products, services, as […]

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“Social business is a cause-driven business”

The Norwegian Nobel Committee awarded the Nobel Peace Prize to Prof. Muhammad Yunus in 2006 for an idea that at first glance sounds deceptively simple. To create the Grameen Bank, the world’s first bank for the poor, he says he just looked at how conventional banks work and did the opposite. Instead of basing loans on one’s […]

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What makes a city fertile ground for creativity?

“Creativity like moss…lives in the cracks, the cracks that are made of liberty, doubt [and] anxiety. Creativity is also rooted in a city’s generosity, if you can generalize generosity in terms of a city. But you can imagine that a municipality works to develop generosity. Not necessarily in terms of actual giving but by encouraging […]

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Turn your business into a force for good

To say that Sir Richard Branson keeps busy is a major understatement. Famous for his multi-billion dollar business achievements in the fields of music, aviation, mobile technology and more, he also spearheads a dizzying array of social initiatives. These include The Elders, a group including Nelson Mandela, Jimmy Carter and Desmond Tutu that intervenes in […]

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Where do ideas come from?

“Everyone who’s ever taken a shower has an idea. It’s the person who gets out of the shower, dries off and does something about it who makes a difference.” – Atari Inc. founder, engineer, entrepreneur and Video Game Hall of Fame inductee, Nolan Bushnell We are all, potentially, great generators of ideas. Just as we […]

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“Good design is good business”

Thomas John Watson Jr. set out to put his stamp on IBM – through the use of modern design – after taking over Watson Sr. as IBM’s chief executive in 1952. He delivered on his intent and went on to hire Eliot Noyes in 1956, revered architect and former curator of industrial design at New York’s MoMA […]

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Stephan Ouaknine: Solving climate change through creativity and returns

When it comes to thinking, Stephan Ouaknine likes to go BIG. So big, in fact, that the Montreal-based entrepreneur has nothing less than stopping man-made climate change in his sights.   Ouaknine sees the solution in a deceptively simple formula: Creativity – Returns – Impact. “True global impact only comes when there are returns,” he […]

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Arkadi Kuhlmann’s rebel alliance

Arkadi Kuhlmann, Founding CEO of ING Direct, compares himself to Luke Skywalker (with the big banks as Darth Vader). But he’s just as likely to turn his intellectual lightsabre against conventional wisdom in general. “I like people who have failed,” he says provocatively. “They have a burning desire to prove to themselves that they can make a […]

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C2-MTL’s global marketing panel: Taking "universal truths" mobile

One of the fundamentals of marketing to a world as diverse as it is round is sticking to basic “universal truths” that resonate across continents and cultures, says Emmanuel Seuge, Head of Global Sports and Entertainment Marketing for The Coca-Cola Company.   In Coke’s case, Seuge says that key universal truth is “happiness.” The genius […]

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Bobbi Brown: Nude lipstick and life lessons

Bobbi Brown’s mother would not let her quit college. After dropping out of three schools, Bobbi’s mother sat her down and asked, if it was her birthday and she could do anything she wanted, what would it be.   “I’d want to go to Marshall Fields and play with makewww.c2montreal.comp,” Bobbi replied.   Well, there […]

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