Banking on the future: C2 x RBC

RBC Royal Bank becomes a major C2 Montréal partner for the next three years

You could say it was meant to be. C2 Montréal and RBC Royal Bank are proudly announcing a new partnership for the 2018 through 2020 editions of C2 Montréal. It’s a big deal: as part of the agreement, RBC will be recognized as a “Connection Partner” and will benefit from the same level of visibility as the founding partners of C2, Sid Lee and Cirque du Soleil.

The main goal of the partnership is to enrich the experience of conference participants through inspirational activities like seminars with recognized experts, workshops and masterclasses. Both C2 and RBC are big believers that collaborative experiences allow participants to forge links and build partnerships that drive businesses forward.

“This is an important moment in C2’s history, as we embark on a major partnership with RBC for the next three years,” says Chloe Langevin, Vice President of Partnerships at C2 Montréal. “To us, RBC is synonymous with avant-garde and provides an international scope for C2’s flagship conference. With our perspective on future technologies and C2’s promise of networking and connections, Montréal will reach new heights.”

Building a healthy relationship
As a C2 Montréal partner, RBC will have a chance to interact with more than 6,000 C2 participants representing more than 25 industries. RBC will also benefit from a one-of-a-kind environment for hosting current and potential clients, with inspiring programming and networking activities that will pave the way for new business relationships.

“We are proud to be associated with C2 Montréal,” says Martin Thibodeau, President of RBC’s Québec Headquarters. “To us, C2 Montréal is a crossroads for creativity, innovation and marketing, where both the present and the future combine with very inspiring content and technologies, not to mention guest speakers of international calibre.”

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