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Stefan Sagmeister

Designer

Presented by : NEWAD

Iconic graphic designer Stefan Sagmeister’s success is a lesson in DIY: want to apprentice with graphic design legend Tibor Kalman? Call him repeatedly until he says yes. Record labels showing no interest in your art work? Design the cover for a friend’s album and get nominated for a Grammy. Soon Lou Reed, David Byrne and The Rolling Stones are knocking at your door. Doing it himself, however, hasn’t meant losing sight of himself: Sagmeister has retained the playfulness and light touch that are signatures of his work. When possessed by an artistic genius as restless and visionary as Sagmeister’s, doing it yourself is simply a matter of necessity. The world will catch on eventually…